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BLCKBOX by Tier One Entertainment Unveils Partnership with My Hero Academia, Launches BLCK x MHA Collection
2023-12-04
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Gaming and entertainment label Tier One Entertainment has partnered up with award-winning anime and manga My Hero Academia and announced a line of Blacklist International and MHA crossover merchandise and apparel.
The official tagline for their collaboration, “Everyone can be a hero” sticks to the core ethos of the series, as well as one of the philosophies of Tier One Entertainment, which aims to bring esports and gaming to everyone.
Just as the characters of the show employ the concept of Plus Ultra to go above and beyond and embody the spirit of being a hero, the players of Blacklist International internalize and display the motto “Break The Code,” reminding them that even when the odds are against you, you must break through and go beyond, because that’s what it takes to become a hero, a champion, and unlock the potential that lies within all of us.
“It’s a very special thing when a collaboration comes along that fits perfectly between two brands.” says Tryke Gutierrez, CEO of Tier One Entertainment and Co-founder of Blacklist International. “The values and culture that we promote at Blacklist International fit like a glove with the messaging of My Hero Academia. In the world of esports, we are also the heroes but at times, we can be the villain in someone else’s story. Now we can express that in an exciting collection that brings it all together for the fans and even our haters too.” he added.
The collaboration comes ahead of Blacklist International’s M5 World Championship campaign.
The collection includes a number of pieces, prominently featuring characters from the anime series, with branding featuring Blacklist International’s logo and wordmark. See the full list from the collection below:
BLCK x MHA Shigaraki Jersey
BLCK x MHA All Might Jersey
BLCK x MHA Ochaco Long Sleeve Tee
BLCK x MHA Sweat Shorts
BLCK x MHA Heroes and Villains Photocard Collection
Get ‘Em While They’re Hot
These are the pieces that are included in the first phase of the collection, scheduled to drop on December 2, 2023, with a second drop coming in 2024. The collection will be available at the BLCKBOX Flagship Store located at 3/F, Bellagio Square, Tomas Morato, Quezon City, and the BLCKBOX website, blckbox.gg, as well as their online ecommerce platforms, Lazada, Shopee, and TikTok Shop.
Competing In Style
With the upcoming M5 World Championships happening in the Philippines beginning on December 2nd, the Blacklist International Mobile Legends: Bang Bang team is set to showcase the collaboration jerseys on the world stage. Fans can also get an up close and personal look by visiting the BLCKBOX flagship store located at 3/F, Bellagio Square, Tomas Morato, Quezon City.
About My Hero Academia
My Hero Academia is the latest action comic series by Kohei Horikoshi from Shueisha’s “Weekly Shonen Jump” magazine to explode in popularity and attract a broad fan base with its unique world view, rich cast of characters, and strong message of hope. The series bears the pedigree of long-time Shonen Jump classics as “Dragon Ball,” “One Piece,” and “Naruto.” With its perennial themes of “friendship, effort, and victory,” My Hero Academia adds new elements and an essential passion that are paving a golden path for a new generation of Jump readers. And now what everyone has been waiting for has arrived—the much-anticipated TV animation series.
About Blacklist International
Blacklist International is an Asia-based esports organization. Having competed in titles such as Mobile Legends: Bang Bang, League of Legends: Wild Rift, Dota 2, Call of Duty: Mobile, and more, Blacklist International has won multiple championships and has become a premier destination for esports athletes across the scene.
With their most prestigious team in the MLBB scene, they have won multiple domestic titles in the Mobile Legends Professional League, the M3 World Championship in 2021, and the gold medal at the 31st Southeast Asian Games in 2022.
About Tier One Entertainment
Tier One Entertainment is a gaming and entertainment label based in Asia. Its focus is on creators, esports, media and retail. With over 1,000 talents signed by Tier One or through its talent developmental brand AMPLFY, a championship-winning esports team in Blacklist International and a fast-growing retail business in BLCKBOX, it aims to be one of the most influential gaming lifestyle brands in the world.
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