Manila, Philippines — Tier One Entertainment, the leading esports and gaming talent management agency in Southeast Asia, is proud to announce that we will be the official broadcast partner for the Toyota GR GT Cup Asia 2021. The finest esport drivers in the country will be competing for dominance on the tracks of the hit racing game Gran Turismo Sport.

The partnership marks Tier One Entertainment’s first with a top tier automotive brand, and we’re very excited to have our talents call the racing action soon. The broadcast will also be the first big test for our newly reconstructed Tier One Studios, a physical space for which all our future broadcasts will live. On top of the broadcast and talents, Tier One will also be providing marketing support for the event through our network.

The GR GT Cup Asia 2021 is just the beginning as Toyota is gearing up for even more e-motorsports events coming soon. Tier One will continue to support each upcoming event, making sure that all will be a worthwhile affair.

With Truly Top Tier talents, broadcast, and marketing, this year’s Toyota GR GT Cup will be more hype than ever. E-racing and gaming fans can stand a chance to win exciting prizes in Promotional, Sporting, and Junior Classes. From the latest gaming gear & peripherals to much-anticipated gaming consoles, there is a lot in store for those who are up for the challenge! 

With this initial event, we hope to open the doors for more racing Esports events with Toyota in the future.

A heated race from the GR GT CUP Season 1 held last 2020.

The official launch for the GR GT Cup Asia will be April, wiith the races airing starting April 23. Stay tuned for more details on the event, and future announcements when the races begin!